90 Days. One
Artist. No Labels. Just Real Results.
Most artists show you the highlight reel. Kevin Hawkins is showing you everything. Over the next 90 days, he’s building a sold-out hometown show from scratch... launching a brand new single, running real ads, hiring real PR, crafting visuals, and executing a full campaign… all without a label. He’s documenting the entire process in real time — from strategy to execution — and sharing it free through a weekly newsletter built for creatives, artists, and anyone trying to turn vision into reality.
Start the 90 Day Journey Now! Completely Free!
Who is Kevin?
You may already know the name. Kevin Hawkins was a Top 16 finalist on The Voice, Season 22, earning national recognition for his talent and voice. He’s toured alongside Oprah Winfrey, won a Los Angeles Film Award, and is currently a student at the world-renowned Berklee College of Music. But this isn’t about his past accolades — it’s about what he’s doing right now. This isn’t his first headliner, but it’s his most important one. And for the first time, he’s taking his audience behind the curtain to show what it really takes to make it as an independent artist.
What You'll
Get
Kevin Hawkins is quickly becoming one of the most talked-about new names in music. From your favorite playlists to major media stages, his sound is impossible to ignore and even harder to forget. He stunned on Season 22 of NBC’s The Voice, landing in the Top 16 and earning praise from icons like John Legend, Gwen Stefani, Camila Cabello, and Blake Shelton. But that was just the beginning. Today, Kevin’s voice echoes across streaming platforms, live events, and headlines alike. With over 15,000 growing fans on Instagram, coverage from Billboard to FOX SOUL, and co-signs from legends like Stevie Wonder and Babyface, Kevin is proving that he’s not an underground gem anymore... he’s the moment.
Watch the Journey
Begin
This isn’t a course. It’s not a show. It’s the live, unfiltered documentation of an independent artist launching something from the ground up. If you want a taste of what’s coming, you can start by watching Kevin’s welcome video — a glimpse into the passion, precision, and hustle that fuels every step of this 90-day mission. Watch it, feel the energy, and see why this newsletter is something different.
The Journey
Starts Here.
If you’ve ever tried to build something on your own, you know how rare it is to get real insight without someone trying to sell you a shortcut. Kevin isn’t offering gimmicks. He’s offering the truth — the full journey, with all its wins, mistakes, pivots, and power plays. This isn’t just a newsletter. It’s a front-row seat to something real. If you’re ready to take your art, your hustle, or your understanding of music and marketing to the next level, this is where you start. Sign up now and follow every step of 90 Days to a Packed House — because the blueprint is here, and it’s yours for the taking.
